Connect Facebook & Instagram
Verified October 10, 2026· 3 min
On this page
What happens when you click Connect Facebook & Instagram
- Rebbel redirects your browser to Facebook’s own OAuth consent dialog — you’re on facebook.com, not a Rebbel-controlled page.
- You choose which Facebook Page(s) to share access to, and grant the permissions Rebbel asks for — either option works, so pick whichever is easier: tick your specific business Page, or choose “all current and future Pages” and pick it from Rebbel’s own list on the next step.
- Facebook redirects you back to Rebbel, which reads only the Page(s) you allowed.
- If your Page has a linked Instagram Business account, it connects automatically in the same step.
If Facebook asks you to confirm your identity
Some Pages need a one-time identity confirmation from Meta, called Page Publishing Authorization, before posts can go out. Meta decides this per Page, and there’s no way to tell in advance whether yours will be asked. If yours is, Rebbel emails you these steps and shows them on the post.
- In the Facebook app: Menu (☰) → Settings & privacy → Settings → Accounts Center, then Identity confirmation.
- On a computer: facebook.com/id/hub.
- Not there? Switch to your Page in the Facebook app and start a post. Facebook will ask you to confirm it's you, often with a code by text.
- Then tap Try again. Anyone else who manages the Page may need to do this too.
What you don't need to verify
You don’t need to verify your business with Meta to use Rebbel. Domain verification is optional too — think of it as “protect your links”: it only controls who can edit the preview cards on posts that point to your website.
What permissions Rebbel asks for
Rebbel requests eleven Page and Instagram permissions — each one doing exactly one job, like reading your recent posts or publishing what you schedule — plus a separate, optional request if you connect an ad account. See exactly what each permission does.
What Rebbel never gets from this
Your Facebook password — OAuth means Rebbel never sees or stores your login credentials, only a revocable access token scoped to the permissions above. You can disconnect at any time from Rebbel’s Connections page, or revoke access directly from your Facebook Business settings.
If it didn't connect
You need a Facebook Page first
- Signed in to your own Facebook account, go to facebook.com/pages/creation (in the Facebook app: Menu, then Pages, then Create new Page).
- Enter your business name and pick a category that matches what you sell.
- Tap Create Page. There's no review or wait for a basic Page.
- Come back here and tap Connect Facebook again.
Use a Facebook Page you manage
- Rebbel posts as a Facebook Page, not a personal profile, and only to a Page your Facebook account has full control of.
- If someone else made the Page, ask them to give you full control in the Page's settings, under Page access.
- No Page yet? Make one at facebook.com/pages/creation. It takes about two minutes.
- Then tap Connect Facebook again and tick that Page.
Tick your Page and allow each permission
- Tap Connect Facebook again.
- In Facebook's window, tick your business Page, or choose all current and future Pages.
- Leave every permission switched on. Each one does one job, like publishing the posts you schedule.
- If Facebook skips that window, open Facebook's Settings, then Business integrations, remove Rebbel, and connect again.
Link Instagram to your Facebook Page
- Make sure your Instagram is a professional account. If it's personal, switch it first: Settings and activity, then Account type and tools.
- In the Instagram app, go to your profile, tap Edit profile, then under Public business information tap Page, and pick your Facebook Page.
- Or from Facebook on a computer: switch into your Page, open Settings & privacy, then Settings, then Linked accounts, then Instagram, and choose Connect account.
- Come back here and tap Connect Facebook again. Instagram comes with it.
Connecting from Claude or another AI assistant?
Not seeing the newest Rebbel tools in your conversation? Claude (and other MCP clients) cache a connector’s tool list from when you first connected — a fresh conversation alone doesn’t refresh it. Disconnect and reconnect the Rebbel connector (or hit “refresh” in your assistant’s connector settings) to pick up new tools.