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What Rebbel's Facebook & Instagram permissions do

Verified September 28, 2026· 2 min

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When you connect Facebook & Instagram, Facebook shows you a permissions screen before anything is shared. Here’s exactly what Rebbel asks for and why — nothing here is used for anything beyond what’s described.

Page & Instagram permissions requested

Rebbel requests the same permission set for both the Facebook and Instagram connect flows:

  • business_management

    lets Rebbel find your Page automatically if you choose "all current and future Pages" instead of picking one — no extra step for you.

  • email

    identifies your Meta account so Rebbel knows who connected.

  • pages_show_list

    lets Rebbel see which Pages you manage, so you can pick the right one.

  • pages_read_engagement

    reads your Page's recent posts to draft in your existing voice, and reads engagement (likes, comments, impressions) on posts Rebbel publishes so you can see how they're doing.

  • pages_manage_posts

    the actual publish permission — required to post approved content to your Page. Nothing posts without your explicit approval in Rebbel first.

  • pages_read_user_content

    reads your Page's recent posts and their comments, so the Performance page can show real numbers and "What people said" on each post.

  • read_insights

    reads your Page's view counts for the Performance page.

  • instagram_basic

    reads your linked Instagram account's basic profile, if you have one.

  • instagram_content_publish

    the Instagram publish permission — same approval gate as pages_manage_posts.

  • instagram_manage_insights

    reads your Instagram account's view and reach numbers for the Performance page.

  • instagram_manage_comments

    reads comments on your Instagram posts for the "What people said" panel.

Ad account permissions are separate

Connecting an ad account (optional, and only shown once your account is eligible) is a distinct step with its own permission request — ads_management, ads_read, pages_manage_ads. Rebbel already has business_management from connecting your Page above; you’re never asked for the ads-specific permissions just to connect a Page/Instagram account. See the ads account guide.

Need a hand?

Stuck on a step? support@rebbel.io — tell us which step and what you see.

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