What Rebbel's Facebook & Instagram permissions do
Verified September 28, 2026· 2 min
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When you connect Facebook & Instagram, Facebook shows you a permissions screen before anything is shared. Here’s exactly what Rebbel asks for and why — nothing here is used for anything beyond what’s described.
Page & Instagram permissions requested
Rebbel requests the same permission set for both the Facebook and Instagram connect flows:
business_managementlets Rebbel find your Page automatically if you choose "all current and future Pages" instead of picking one — no extra step for you.
emailidentifies your Meta account so Rebbel knows who connected.
pages_show_listlets Rebbel see which Pages you manage, so you can pick the right one.
pages_read_engagementreads your Page's recent posts to draft in your existing voice, and reads engagement (likes, comments, impressions) on posts Rebbel publishes so you can see how they're doing.
pages_manage_poststhe actual publish permission — required to post approved content to your Page. Nothing posts without your explicit approval in Rebbel first.
pages_read_user_contentreads your Page's recent posts and their comments, so the Performance page can show real numbers and "What people said" on each post.
read_insightsreads your Page's view counts for the Performance page.
instagram_basicreads your linked Instagram account's basic profile, if you have one.
instagram_content_publishthe Instagram publish permission — same approval gate as pages_manage_posts.
instagram_manage_insightsreads your Instagram account's view and reach numbers for the Performance page.
instagram_manage_commentsreads comments on your Instagram posts for the "What people said" panel.
Ad account permissions are separate
Connecting an ad account (optional, and only shown once your account is eligible) is a distinct step with its own permission request — ads_management, ads_read, pages_manage_ads. Rebbel already has business_management from connecting your Page above; you’re never asked for the ads-specific permissions just to connect a Page/Instagram account. See the ads account guide.